Their empowering initiative, “For Women Who Do”, celebrates the many fantastic triumph of women everywhere. The LiftTOUR will stop at 70 locations across the country. At each stop, women are invited aboard for the free bra fitting with a Vanity Fair Fit Expert and the opportunity to donate a brand-new bra to benefit the local Dress for Success affiliate.
Since the LiftTOUR launched in Kentucky back in July, over 3,000 women have been fitted and Vanity Fair has matched the number of bras donated to Dress for Success (currently at 2,149 and counting!).
The Brooklyn stop will be at JCPenney at 360 Gateway Drive in East New York from 11 a.m. – 3 p.m.
Get fitted for the perfect bra and donate to a great cause!